PENGARUH KUALITAS BAHAN BAKU DAN EFISIENSI BIAYA PRODUKSI TERHADAP KUALITAS PRODUK PADA CV. GUNTALA

Abstract

The purpose of this study was to determine the quality of raw materials at CV. Guntala, to determine the Production Cost Efficiency at CV. Guntala, and to determine the quality of products at CV. Guntala. With a sample size of 30 people, this study used the SPSS 23 program as a tool to analyze data through statistical analysis. Data processing techniques used validity tests, reliability tests, data analysis methods and hypothesis tests using descriptive analysis, multiple linear regression. Multiple linear regression analysis tests were used to obtain significant regression coefficients to be used in answering the hypothesis. It can be concluded that there is a significant influence between Raw Material Quality and Production Cost Efficiency simultaneously on Product Quality at CV. Guntala. This study found that Raw Material Quality has a significant effect on Product Quality, Production Cost Efficiency has a significant effect on Product Quality, and Raw Material Quality and Production Cost Efficiency (simultaneously) have a positive and significant effect on Product Quality.