MANAJEMEN HUBUNGAN LEMBAGA PENDIDIKAN DENGAN MASYARAKAT

Abstract

In an educational context, managing the relationship between educational institutions and the community is crucial. This study explores the role of public relations in strengthening these relationships. Public relations in education involves strategies to understand, maintain, and enhance connections with various stakeholders, primarily the local community. Effective communication, both internally and externally, plays a significant role in building trust and maintaining community support for educational institutions. Activities such as communicating school achievements, addressing emerging issues, and positively interacting with the school community and the external community contribute to strengthening these relationships. Through best practices in public relations, educational institutions can enhance their connections with the community, create a positive perception, and encourage active participation from various stakeholders.