STRATEGI KOMUNIKASI BADAN KEMAKMURAN MASJID (BKM) DALAM MENINGKATKAN KEPEDULIAN REMAJA TERHADAP KELESTARIAN MASJID AL-IKHLAS JL. JERMAL XV NO. 12 LK. 1 KEL. DENAI-MEDAN

Abstract

In maintaining the sustainability of the environment, communication is very necessary, both between individuals, individuals between groups and groups between groups, this communication aims so that what you want to achieve can run efficiently and effectively. Al-Ikhlas Mosque has a Mosque Sustainability Agency (BKM) which is in charge of maintaining the sustainability and order of the mosque environment. This agency has an important role to coordinate the activities at the Al Ikhlas Mosque.Including no less important, namely environmental sustainability, the environment should have cleanliness and beauty that it has, so that every occupant has a sense of comfort to live and do activities there. In this regard, the author found an interesting thing to study, namely how BKM as a Mosque organization conducts communication strategies to maintain the preservation of local mosques. In this case, the author uses Qualitative method research with a descriptive approach to describe how the environmental conditions of the mosque are based on the facts produced in the field. In research, BKM has a very important role to maintain environmental order and beauty in the mosque environment through sustainable communication strategy.